Home / News / Fintech company TFOB is responsible for building the Lynk payment platform for the Jamaica CBDC pilot.

Fintech company TFOB is responsible for building the Lynk payment platform for the Jamaica CBDC pilot.

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NCB Financial Group (NCBFG) has created TFOB (2021) Limited, a new financial technology company with tech-savvy IT and data analytics experts to build its latest project, the Lynk payment platform. Jamaica (Bank of Jamaica) is an ongoing central bank digital currency (CBDC) pilot channel. However, the new institution and the location of the Lynk platform will either be a tool for the National Commercial Bank of Jamaica (NCB) staff and a small number of customers to conduct CBDC closed-market testing, or the digital currency will eventually be open to the public. TFOB stands for “The Future of Business” and is led by Vernon James. TFOB’s Chief Growth Officer Luke Foster said his current responsibility is to lead Lynk’s sales and marketing based on data analytics and data intelligence. “As we are striving to become a digital native company, we are trying to develop data and use super data as a driving force.” Link platform enjoys a high degree of independence and has established itself as a brand. “We will not enter the market as an NCB product. NCB is our first partner bank, but we are not an NCB product.” He compared the Link platform with other international payment fintech companies such as Venmo, Zelle, and Cash App. (Jamaica Isaac)

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